Digital marketing is made up of two words digital and marketing
Digital = Digital means online advertising
Marketing = Marketing is all about building trust among the audience
In earlier times At a time when there were no smart mobile phones and electronics, big companies used to advertise their products on TV and with time, as the manufacturing of mobile phones and laptops improved, so did the big companies. Companies started using online platforms and other digital marketing tools for advertising. Today’s audience prefers online shopping, due to which the demand for digital marketing is increasing in today’s time because it saves their time.
Where and how is digital marketing used ?
- Blogging
- Content create
- SEO
- Social media platform
Blogging :
In blogging, you give information about your product and service to your audience. You tell your upcoming product and its details in your blogging. In blogging, we give information about our product to the audience by uploading images and videos.
Social Media Platform:
Social media platforms play an important role in digital marketing :-
In this, most of the business owners use digital marketing platforms to promote their products and sell their products. In this, the business owners use social media platforms like Instagram, Facebook, LinkedIn, Twitter, Snapchat etc. By doing this, she advertises and sells her product on this type of platform.The audience is targeted based on their behavior, demographics and interests
Social media platform
1.Facebook
2.Instagram
3.Linkedin
4.Twitter
When did digital marketing start?
According to Wikipedia.It is believed that digital marketing was started by Gugliemo Marconi. But according to Wikipedia, it is believed that the best start of digital marketing was in 1990 in which Archie search engine was created and FTP site was developed in it.
Gradually, improvements were made in digital marketing and its tools so that a good bond can be formed between customers and advertisers or trust can be built and in today’s time, digital marketing is a good field. If you are also interested in digital marketing, then you can do it in a good field. You can develop your career in it by choosing.
Content Creator :
Content Creator
The content creator understands the product or agency and researches it and writes very detailed content on it and through this content he makes people aware that he can write all kinds of content and is capable of it. There are many types of content creators, social media content creators, website content creators and blogs content creators. It is explained here what a content creator does. If a content creator writes blogs for your website, he writes user-friendly content so that your content can rank on the website and your website gets traffic and with their help you will create content and posting descriptions for your social media posts so that your social media becomes attractive and ranks. It is very easy to become a content creator, you just do deep research on any topic and explain it to your clients or customers very easily and to become a content creator, you just have to understand any topic and no one else can understand the topic on which the content is written. Explain it in such a way in the form of content that whoever reads your blog or content can understand it.
SEO
· Title Tag Optimization
· Meta Description
· Header Tags (H1, H2, H3)
· URL Structure
· Keyword Optimization
· Content Quality and Length
· Internal Linking
· Image Optimization
· Mobile Optimization
· Page Speed
· User Experience (UX)
· External Links (Backlinks)
· Social Sharing Integration
· Structured Data (Schema Mark-up)
· Canonical Tags
There are three parts of it, On Page, Off Page and Technical ACO. On ACO means that you do optimization on the page of your website. In this, you have to optimize the meta tags and meta descriptions in your page and the URL of your website. According to the service for which your website is, you have to research the keywords and add those keywords to your website. The page has to be optimized according to the keywords. In this, you have to add human written content to your website.
In off page, we generate backlinks. In this, we create backlinks on different websites due to which traffic increases on our website.
You can earn good money by learning digital marketing
You can earn good money by learning digital marketing. There are many fields in it but you can earn by learning any one field well. In this, you have to learn digital marketing first, so you should find out some details about it and which one is good for you and which field you are interested in. You should do good research in the field you are interested in and you should get at least 5 years – 1 year experience in the same field and you should do deep research in it. In the coming time, everything is going to be digital. At present, everything is going digital, so you can also earn well by learning digital marketing. You can also do freelancing by becoming a digital marketer. There are many websites on which you can apply and bring clients, but you should have experience in the field in which you are bringing clients and you can explain to the clients before giving them service. Give him the best service so that he does not have any problem, therefore you should have experience
You must have seen that in today’s time, ads keep coming on YouTube and other websites, if you get a chance to stick to any of those clients, then you can earn well. In digital times, people are becoming more and more digital, so you have to learn how to earn by learning digital marketing and in which field of digital marketing you have good skill and you can learn digital marketing in that field.
There are many fields in digital marketing
Social Media Marketing
Email marketing
Google Ads
Website Development
Content Creators
Graphics Design
Facebook Ads
Affiliate Marketing
E-commerce Marketing
If you learn any of these fields, you can earn well, it can bring many changes in your life.
You must have seen in digital marketing that in many companies, with the help of digital marketing, they are doing business. They do advertising and make people aware about their company or product. If you have not learned digital marketing then you should first watch videos related to digital marketing and later learn a little about digital marketing from YouTube and if you are facing problem in understanding then you should go to digital marketing classes near your home and get information related to digital marketing and you will come to know how job and freelancing will happen in digital marketing. People are earning good money in digital marketing. People are earning more by doing freelancing but for freelancing you should have experience.
Now you will say what is digital marketing. Digital marketing is that which connects you to the digital mobile, TV, laptop, digital platform around you. The ads that appear on it are set up by a digital marketing and the product of that company or the company reaches the people through digital marketing. So, today there is a huge demand for digital marketers. In digital marketing, you can earn a lot by handling the social media of any client.
But if you hire a digital marketer then you will find digital marketers with packages of 5K and 20K in the market but the digital marketer who charges 20K will provide you similar service but the one for 5K will provide you the same service as the one for 5K because in the market you can get a T-shirt for Rs 100 and also for Rs 500 but there is a difference between the two, so you should hire the right digital marketer and brand your business because even one mistake of yours can cause your business to fail in the digital market, so if you are hiring a digital marketer